We continue to pursue our goals of offering degrees, certificates and classes that meet the needs of students seeking to become professionally qualified for careers in advertising and graphic design.

8-Week Advanced Courses (3 Design Courses and Production Techniques)

These four courses allow a student to obtain full credit in half the amount of time of the traditional full semester course. It simply means that the class meets for twice the amount of time during each week than the 16-week class.

These courses are offered during the second half of the semester, allowing a student to take the intro class (ART140 Introduction to Advertising and Graphic Design) during the first half of the semester to fulfill the prerequisites for the three advanced design courses.

In addition to the Advertising and Graphic Design prerequisite there is a secondary prerequisite for the three advanced design courses of ACG100 Introduction to Computer Graphics for Macintosh. Where sections of this class are only offered as full semester classes then enrollment and satisfactory progress in ACG100 will allow a student to enroll in one of the three advanced design courses for the second half of that semester.

Note that ART147 Production Techniques for Graphic Designers has a co-requisite of ART140.

Each semester one of the advanced courses will be offered at night (Tu/Th). The courses will be rotated so that during four consecutive semesters it will be possible for a student to take all the advanced courses.

ART 145 Publication Design

This is an advanced course with emphasis on the design of publications such as brochures and magazine layouts to simulate real world assignments. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio.

ART 146 Advertising Design

This is an advanced course with emphasis on design for advertising. The assignments are intended to simulate real world experience and may include advertising campaigns, posters, billboards, web sites, etc. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio.

ART 148 Packaging Design

This is an advanced course with emphasis on design for packaging. The assignments are intended to simulate real world experience and will include designing for a range of 3D surfaces and materials. Finished comprehensive projects will be created on the computer to a professional quality. Students will be introduced to basic digital photography concepts for recording their work and creating images suitable for portfolio inclusion.

ART 147 Production Techniques for Graphic Designers

A study of the methods and techniques necessary in preparing artwork for reproduction. Areas emphasized are:

• Computer generated preparation of mechanical art.
• Electronic pre-press.
• Typography.
• Paper specification.
• Commercial printing methods.
• Specialty processes.

This course is oriented specifically to the needs of graphic design students.