Fullerton College | Advertising & Graphic Design Program

The Graphic Design Program at Fullerton College includes instruction in advertising design, design history, graphic design, packaging, production techniques, publication design, and typography. The courses are primarily oriented toward print media. In addition the degree and cerificate require classes in business practices and graphics software.

Faculty are critically demanding while, at the same time encouraging and supporting the student's all important search for their individual "design" identity.

The primary emphasis of the advanced classes is on creative solutions to visual problems formulated to simulate those found in a professional setting. These assignments combine research, concept, style, and production considerations and are geared toward appropriate target audiences. They are completed to a high level of finish on the computer and, if executed well, will be valuable additions to a student's portfolio. Substantial attention is also given to the development of computer, verbal, written, and marketing skills.

We prepare students for multiple goals. Our students leverage graphics courses to transfer to four year institutions offering a bachelor's degree in graphic design or visual communications. Students have gone on to study at Cal State Fullerton, Cal State Long Beach, private colleges such as Art Center, Cal Arts, Otis as well as Rhode Island School of Design and School of Visual Arts in New York.

Others have earned the certificate that facilitates creation of a portfolio of professional level work with which they have been able to gain entry level positions in an area of specialization.

If this sounds like a good fit with your educational goals then join us! We look forward to meeting you in our upcoming classes. If you have any other questions feel free to contact any of the faculty. Just click on " Faculty" above, select an instructor and click the link to their e-mail address. You might also check out the links to faculty web sites.

We continue to pursue our goals of offering degrees, certificates and classes that meet the needs of students seeking to become professionally qualified for careers in advertising and graphic design.

This is a basic course in advertising and graphic design with an emphasis on communication through use of concepts, type and images. The course includes development of layout skills, style and an introduction to logotype design. The computer is demonstrated as a graphic design tool.

This is an advanced course with emphasis on the design of publications such as brochures and magazine layouts to simulate real world assignments. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio.

This is an advanced course with emphasis on design for advertising. The assignments are intended to simulate real world experience and may include advertising campaigns, posters, billboards, web sites, etc. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio.

A study of the methods and techniques necessary in preparing artwork for reproduction. Areas emphasized are:

Computer generated preparation of mechanical art.
Electronic pre-press.
Typography.
Paper specification.
Commercial printing methods.
Specialty Processes.

This course is oriented specifically to the needs of graphic design students.

This is an advanced course with emphasis on design for packaging. The assignments are intended to simulate real world experience and will include designing for a range of 3D surfaces and materials. Finished comprehensive projects will be created on the computer to a professional quality. Students will be introduced to basic digital photography concepts for recording their work and creating images suitable for portfolio inclusion.

We recognize that some students are unable to take classes during the day therefore in addition to those classes we offer all the courses in the Program as half-semester classes at night.

When taken at night these five courses, listed above, allow a student to obtain full credit in half the time of the traditional full semester course. It simply means that this night class meets for approximately ten hours each week rather than the five hour meetings of a full semester class. Curriculum is unchanged.

The advanced courses are offered during the second half of the semester at night, allowing a student to take the intro class (ART140 Introduction to Advertising and Graphic Design) during the first half of the semester. This would fulfill part of the advisory requirements for the three advanced design courses (Advertising, Packaging and Publication Design respectively). In addition to the ART140 advisory there is a secondary advisory for these three advanced design courses of ACG100 Introduction to Computer Graphics for Macintosh. This class is also offered as a half-semester course at night.

Note that ART147 Production Techniques for Graphic Designers has only the one advisory requirement of ART140.

Each semester one of the advanced courses will be offered at night (Tu/Th). The courses will be rotated so that during four consecutive semesters it will be possible for a student to take all the advanced courses.

A typical rotation would be:
Year 1
Fall: Publication Design
Spring: Production Techniques for Graphic Designers

Year 2
Fall: Advertising Design
Spring: Packaging Design.

The following information applies to all classes.

The following information is excerpted from the current college catalog. Students are expected to abide by ethical standards in preparing and presenting material which demonstrates their level of knowledge and which is used to determine grades. Such standards are founded on basic concepts of integrity and honesty. These include but are not limited to the following areas:

1. Students shall not plagiarize, which is defined as:

stealing or passing off as one’s own the ideas or words of another.
using a creative production without crediting the source.

The following cases constitute plagiarism:

paraphrasing published material; without crediting the source,
making significant use of an idea or a particular arrangement of ideas, e.g. outlines,
writing a paper after consultation with persons who provide suitable ideas and incorporating those ideas into the paper without acknowledgment,
submitting under one’s own name term papers or other reports which have been prepared by others.

2. Students shall not cheat, which is defined as:

a. using notes, aids, or help of other students on tests or exams in ways other than those expressly permitted by the instructor,
b. misreporting or altering the data in laboratory or research projects involving the collection of data.

3. Students shall not furnish materials or information in order to enable another student to plagiarize or cheat. Instructors may deal with academic dishonesty in one or more of the following ways:

1. Assign an appropriate academic penalty such as an oral reprimand (as in cases where there is reasonable doubt that the student knew that the action violated the standards of honesty); assign an “F” on all or part of a particular paper, project, or exam (for example where it was felt that it was a one-time occurrence); or assign an “F” in the course (as in cases where the dishonesty was serious, premeditated, or part of an ongoing scheme).
2. Report to the appropriate administrators, with notification of same to the student(s), for disciplinary action by the College. Such a report will be accompanied by supporting evidence and documentation.

Please take note of the safety features in and close to your classroom, as well as study the posted evacuation route. The most direct route of egress may not be the safest because of roofing tiles or other potentially hazardous conditions. Similarly, running out of the building can also be dangerous during severe earthquakes. During strong quakes the recommended response is duck-cover-and hold until the shaking stops. Follow the guidance of your instructor. You are asked to go to the designated assembly area. Your cooperation during emergencies can minimize the possibility of injury to yourself and others.

Fullerton College is committed to providing reasonable accommodations for students with disabilities upon request of the student (in a timely manner) and upon verification of the disability.



HOME CLASS SCHEDULE COURSES STUDENT WORK PORTFOLIOS LINKS FACULTY CONTACT



The Graphic Design Program at Fullerton College includes instruction in advertising design, design history, graphic design, packaging, production techniques, publication design, and typography. The courses are primarily oriented toward print media. In addition the degree and cerificate require classes in business practices and graphics software. Faculty are critically demanding while, at the same time encouraging and supporting the student's all important search for their individual "design" identity. The primary emphasis of the advanced classes is on creative solutions to visual problems formulated to simulate those found in a professional setting. These assignments combine research, concept, style, and production considerations and are geared toward appropriate target audiences. They are completed to a high level of finish on the computer and, if executed well, will be valuable additions to a student's portfolio. Substantial attention is also given to the development of computer, verbal, written, and marketing skills. We prepare students for multiple goals. Our students leverage graphics courses to transfer to four year institutions offering a bachelor's degree in graphic design or visual communications. Students have gone on to study at Cal State Fullerton, Cal State Long Beach, private colleges such as Art Center, Cal Arts, Otis as well as Rhode Island School of Design and School of Visual Arts in New York. Others have earned the certificate that facilitates creation of a portfolio of professional level work with which they have been able to gain entry level positions in an area of specialization. If this sounds like a good fit with your educational goals then join us! We look forward to meeting you in our upcoming classes. If you have any other questions feel free to contact any of the faculty. Just click on " Faculty" above, select an instructor and click the link to their e-mail address. You might also check out the links to faculty web sites. We continue to pursue our goals of offering degrees, certificates and classes that meet the needs of students seeking to become professionally qualified for careers in advertising and graphic design. This is a basic course in advertising and graphic design with an emphasis on communication through use of concepts, type and images. The course includes development of layout skills, style and an introduction to logotype design. The computer is demonstrated as a graphic design tool. This is an advanced course with emphasis on the design of publications such as brochures and magazine layouts to simulate real world assignments. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio. This is an advanced course with emphasis on design for advertising. The assignments are intended to simulate real world experience and may include advertising campaigns, posters, billboards, web sites, etc. Finished comprehensive projects will be created on the computer to a professional quality suitable for inclusion in a student's portfolio. A study of the methods and techniques necessary in preparing artwork for reproduction. Areas emphasized are: Computer generated preparation of mechanical art. Electronic pre-press. Typography. Paper specification. Commercial printing methods. Specialty Processes. This course is oriented specifically to the needs of graphic design students. This is an advanced course with emphasis on design for packaging. The assignments are intended to simulate real world experience and will include designing for a range of 3D surfaces and materials. Finished comprehensive projects will be created on the computer to a professional quality. Students will be introduced to basic digital photography concepts for recording their work and creating images suitable for portfolio inclusion. We recognize that some students are unable to take classes during the day therefore in addition to those classes we offer all the courses in the Program as half-semester classes at night. When taken at night these five courses, listed above, allow a student to obtain full credit in half the time of the traditional full semester course. It simply means that this night class meets for approximately ten hours each week rather than the five hour meetings of a full semester class. Curriculum is unchanged. The advanced courses are offered during the second half of the semester at night, allowing a student to take the intro class (ART140 Introduction to Advertising and Graphic Design) during the first half of the semester. This would fulfill part of the advisory requirements for the three advanced design courses (Advertising, Packaging and Publication Design respectively). In addition to the ART140 advisory there is a secondary advisory for these three advanced design courses of ACG100 Introduction to Computer Graphics for Macintosh. This class is also offered as a half-semester course at night. Note that ART147 Production Techniques for Graphic Designers has only the one advisory requirement of ART140. Each semester one of the advanced courses will be offered at night (Tu/Th). The courses will be rotated so that during four consecutive semesters it will be possible for a student to take all the advanced courses. A typical rotation would be: Year 1 Fall: Publication Design Spring: Production Techniques for Graphic Designers Year 2 Fall: Advertising Design Spring: Packaging Design. The following information applies to all classes. The following information is excerpted from the current college catalog. Students are expected to abide by ethical standards in preparing and presenting material which demonstrates their level of knowledge and which is used to determine grades. Such standards are founded on basic concepts of integrity and honesty. These include but are not limited to the following areas: 1. Students shall not plagiarize, which is defined as: stealing or passing off as one’s own the ideas or words of another. using a creative production without crediting the source. The following cases constitute plagiarism: paraphrasing published material; without crediting the source, making significant use of an idea or a particular arrangement of ideas, e.g. outlines, writing a paper after consultation with persons who provide suitable ideas and incorporating those ideas into the paper without acknowledgment, submitting under one’s own name term papers or other reports which have been prepared by others. 2. Students shall not cheat, which is defined as: a. using notes, aids, or help of other students on tests or exams in ways other than those expressly permitted by the instructor, b. misreporting or altering the data in laboratory or research projects involving the collection of data. 3. Students shall not furnish materials or information in order to enable another student to plagiarize or cheat. Instructors may deal with academic dishonesty in one or more of the following ways: 1. Assign an appropriate academic penalty such as an oral reprimand (as in cases where there is reasonable doubt that the student knew that the action violated the standards of honesty); assign an “F” on all or part of a particular paper, project, or exam (for example where it was felt that it was a one-time occurrence); or assign an “F” in the course (as in cases where the dishonesty was serious, premeditated, or part of an ongoing scheme). 2. Report to the appropriate administrators, with notification of same to the student(s), for disciplinary action by the College. Such a report will be accompanied by supporting evidence and documentation. Please take note of the safety features in and close to your classroom, as well as study the posted evacuation route. The most direct route of egress may not be the safest because of roofing tiles or other potentially hazardous conditions. Similarly, running out of the building can also be dangerous during severe earthquakes. During strong quakes the recommended response is duck-cover-and hold until the shaking stops. Follow the guidance of your instructor. You are asked to go to the designated assembly area. Your cooperation during emergencies can minimize the possibility of injury to yourself and others. Fullerton College is committed to providing reasonable accommodations for students with disabilities upon request of the student (in a timely manner) and upon verification of the disability.